IMC Announces List of Master’s Degree Courses


Online Master’s in Integrated Marketing Communication Curriculum

The curriculum consists of 10 courses focused on the integration of marketing and communication. Each course is three credits, for a total of 30 credits. All courses are offered online to accommodate the needs of working professionals. Full-time students complete the degree in as little as three semesters; part-time students may take up to three years, depending on the number of courses they take each semester.

  • COMI XXX IMC Principles of Integrated Marketing Communication
  • COMI XXX Advertising Management
  • COMI XXX Public Relations Management
  • COMI XXX Social Media Strategies & Tactics
  • MBA XXX Marketing Research
  • MBA XXX Marketing Foundations
  • COMI XXX Brand Management
  • MBA 535 Analytical Tools for Decision Making
  • COMI XXX Global Consumer Insights
  • COMI XXX Integrated Marketing Communication Capstone

Check out course descriptions and samples of part- and full-time sequences


Written by Laura Zurowski

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