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13
Winter 2011
‘Digital Toolbox’ course added
to Communication core
Marist College is an Avid Authorized
Training Partner and now ofers the
Avid Certifcation exam through the
Media Arts Department. Professor Jef
Bass, who teaches the Advance Editing
class and oversees the certifcation
process, is an Avid Certifed instructor.
“We are the only AATP outside of New
York City, making Marist a ‘destination’
for video professionals, flmmakers
and anyone else interested in learning
Avid,” Bass said.
He also believes this will be of great
assistance to Marist students.
“They have always had exposure to
Avid products, but that is enhanced by
their training materials,” he said. “Also,
as an AATP, we are required to upgrade
every time there is a new release, so
our students can now be sure they are
up-to-date and have access to the lat-
est version of Avid.
Avid Technology makes the world’s
most popular video editing systems,
with over 90 percent of all network
television programs and feature flms
being edited with Avid products.
MARIST NOW
AVID CERTIFIED
Students who major in communication
will be required to take an innovative new
course beginning in the Fall 2011 semes-
ter. This freshman-level course, entitled
The Digital Toolbox, provides essential
skills in digital media applications includ-
ing developing text, stills and moving
images, information graphics, and audio
files for web-based presentation. Students
will create podcasts, photo essays and
websites using template-based content
management systems.
This is primarily a hands-on course
that gives students an understanding of
the role of digital media in a wide range
of communication and media arts fields.
The Digital Toolbox is required of all
Communication students and serves as a
foundation for more advanced courses in
Journalism, Advertising, Public Relations,
Radio/TV/Film, Interactive Media, Sports
Communication and Communication
Studies.
Professor Brett Phares will be teaching
a pilot of the course during the spring
2011 semester. Second-semester freshmen
have been chosen for this trial run.
“The sooner students can work with
professional-grade software tools, the
sooner they can make decisions about
their future in communications,” he said.
“Students will pick up not just a shared
vocabulary among media applications,
but a confidence that comes in being able
to use a language that works across a
range of disciplines, from a video editor
or a web designer, to a project manager
or a sports writer.”
Phares said this course will help pre-
pare students for the digital world that
awaits them.
“By putting the tools in students hands
earlier than before, it prepares them
with ways to express the onslaught of
ideas they will encounter,” he said. “This
course will lay out a myriad of profes-
sional options, culminating in projects
that begin building what can arguably be
the most important part of their career
outside Marist, their portfolio.”