In the News
North Road Communications lands new client
Any student can attest that hands-on learning is one of the most popular ways to master one's craft. For Public Relations students at Marist College, North Road Communications is the embodiment of this idea. North Road Communications is a student-run public relations firm affiliated with the Marist College chapter of the Public Relations Student Society of America (PRSSA). Currently, it has a dedicated staff of about 20 students and manages local Hudson Valley nonproﬁt clients including the Beacon Arts Council in Beacon, NY, the Joint Journalism and Communication History Conference (JJCHC) held in Manhattan, NY, and Family Services right here in Poughkeepsie. Students in the ﬁrm assigned to these accounts work directly with their clients to carry out their needs and goals as a company.
North Road Communications has recently expanded its reach by partnering with the Beacon Independent Film Festival (BIFF), an organization rooted in Beacon, NY. The festival aims to further cultivate a ﬁlmmaking interest in Beacon by making independent ﬁlms more accessible to the general public. Students assigned to the BIFF account plan to conduct research for the festival, promote the festival and its initiatives, and craft press releases for BIFF's Second Annual Festival, which takes place September 12-14, 2014.
The students are very excited to share their work with the community and see how it directly impacts the companies and the local area. Be on the lookout for more North Road Communications news, as all of the firm's clients have unique upcoming
Students attend tapings of The Steve Wilkos Show
On March 5, twenty-one Marist students boarded a bus for Stamford, CT to attend tapings of The Steve Wilkos Show. The show is produced at the Stamford Media Center and is syndicated in 193 markets nationwide.
The students served as audience members for two half-hour programs, and were given a tour of the facilities as well as a question-and-answer session with Executive Director Adam Sorota.
Along with The Steve Wilkos Show, the Stamford Media Center is home to the Maury Show, The Jerry Springer Show, and Trisha. Marist has several students interning at the Stamford Media Center each semester.
Image 1 Caption: Marist students in the studio for The Steve Wilkos Show
Image 2 Caption: Host Steve Wilkos greets the audience prior to taping
Image 3 Caption: Executive Director Adam Sorrota answeres questions for Marist students during a backstage tour
Fashion welcomes to campus Amy Levin, founder of College Fashionista
On Wednesday, March 26, 2014, Marist Fashion welcomes to campus Amy Levin, founder of hugely successful website, College Fashionista, for an intimate discussion of her rise from dorm-dwelling student to CEO of her own company in just a few short years. Following the interview, Amy will respond to questions from the live audience as well as from those submitted via the FOLD's Twitter feed. Join us in the Choir Room (MU3201) at 11:00 AM. This is an event not to be missed for anyone interested in Business, Communications, Fashion or New Media.
Art Department launches Faculty Exchange Program
Under the leadership of Department Chair Donise English and Gallery Director Ed Smith, and in collaboration with their colleagues in the Art and Art History Department, we launched the Faculty Exchange Program this past fall semester. The Faculty Exchange Program is a critical and much needed component of Marist’s global engagement effort. As part of the new program, Alastair Strachan of Glasgow Kelvin College was on campus during the week of November 11th.
During his visit, Alastair visited numerous art classes and gave well attended talks to the Marist community. In addition, Alastair gave a special presentation to students in the Dean’s Circle. Upon his return to Scotland, Alastair distributed Marist t-shirts to Glasgow Kevin College students, and as the picture below shows, the t-shirts were warmly received.
As part of the Faculty Exchange Program, during the spring 2013 term a Marist art faculty will be hosted by Glasgow Kelvin College for a week-long visit.
Center for Sports Communication Hosts ESPN Analyst Bruce Pearl
On Wednesday, March 12, 5pm – 7pm, in the Choir Room located in the newly renovated Marist College Student Center, ESPN basketball analyst and former University of Tennessee head men's basketball coach Bruce Pearl will speak about his work on air and on the court. The talk is free and open to the public. Keith Strudler, Associate Professor and Director of the Center for Sports Communication, will moderate the event.
Communication Students Present Original Research at Scholarly Conference
Three Communication students will present their original research at the Eastern States Communication Association Convention in Providence, RI, this April. Presenting students and titles are:
Alexa Dalbis, "Uses and Gratification of Different Media Outlets Among College Students." Christian Diaz-Georgia: "Social Media in High School Athletics." Oliver Najnigier: "Flopping in the NBA"
Communication Faculty Publish in Prestigious Scholarly Journals
Dr. Tim Mirabito, Assistant Professor in the Marist School of Communications & the Arts published an article titled, “Displaying Disability: A Content Analysis of Person-First Language on NCAA Bowl Championship Series College Athletic Department Websites” in the Journal of Applied Sport Management, that reports on an investigation about how accessibility information is communicated on athletic department websites in the latest volume of The. The article examined how accessibility of seating and parking was presented on department websites and what languages were used to communicate to people with disabilities. Results indicate that less 56% of schools used person-first language when discussing accessible parking and seating while less than 36% of schools used person first language in text. One important implication is that athletic department personnel are often not familiar with the language preferences of most people with disabilities. “The idea is for athletic departments to funnel constituents through their websites, however, in many cases person focused language was an after- thought where it should be the primary thought” Dr. Mirabito added. Along with his co-authors, this latest publication extends Dr. Mirabito’s research on student- athletes and coaches, sport and tragedy, and intercollegiate athletics. Below is the citation:
Dr. Ryan Rogers, Assistant Professor in the Marist School of Communications & the Arts, published an article, “Old Games, Same Concerns: Examining First Generation Video Games Through Popular Press Coverage from 1972-1985,” ion Technoculture, 3, that studied potential risks and fears associated with video games. The article examined video games fears from the 1970s and 1980s that were discussed in the popular press and draws connections to more recent discussion in the press of video game fears. In particular, this study encourages the news media to take a critical examination of technophobia. Dr. Roger’s research indicates that fears related to deviant behavior, drug use and violent behavior still persist in contemporary mainstream media coverage. “Fears related to video games haven’t changed as much as they’ve shifted,” said Dr. Rogers, “whereas earlier people were more concerned with the relationship that video games had to drugs and addiction, now people are concerned with the relationship video games have with violence.” The study follows his line of research on human-technology interactions with particular attention to video game environments.
Communication Faculty Publish Research on Trends in Cyberbullying
Dr. Jen Eden, Assistant Professor in the Marist School of Communications & the Arts, and her colleagues recently published their groundbreaking work on cyberbullying and victimization among 6th, 7th and 8th graders. It was the first experimental work done in this research area on such an important and impressionable demographic.
The article, published in Health Communication, tested 425 pre-teenagers at a public middle school in the Southwest. The purpose of the examination was to assess the effectiveness of interventions as a preventative measure in increasing cybersafety while inhibiting cyberbullying.
“We were actually able to show that interventions can be effective,” Dr. Eden noted. “There have been no previous interventions tested and we were able to find some of the things that were effective and others that were not as effective.”
The study concluded that cyberbullying prevention interventions successfully decreased the likelihood of victimization among potential bullies. Additionally, the research team found that reaching potential cyberbullies in their 7th grade year presented the highest likelihood of prevention. Finally, many of the interventions emphasized the realistic consequences of cyberbullying and those campaigns were found to be the most effective.
Dr. Eden added of the work, “I'm so proud of this publication and all the hard work my co-authors put in.”
This article appears in Health Communication’s first edition of 2014. Dr. Eden co-authored the piece with colleagues Dr. Anthony Roberto, Dr. Matthew Savage, Dr. Leslie Ramos-Salazar, and Dr. Douglas Deiss. Below is the citation:
Roberto, A. J., Eden, J., Savage, M. W., Ramos-Salazar, L., & Deiss, D. M. (2014) Outcome Evaluation Results of School-Based Cybersafety Promotion and Cyberbullying Prevention Intervention for Middle School Students. Health Communication, 29(1), 1-14.
Media Center Staff Active at CCUMC
The Marist College Media Center is a member of CCUMC (Consortium of College and University Media Centers) and its leaders here on campus are leaders within the organization, representing Marist with pride.
CCUMC provides leadership and a forum for information exchange to the providers of media content, academic technology, and support for quality teaching and learning at institutions of higher education. Joey Wall, Media Center Director, and Lee Walis, manager of Technical Services, attended CCUMC's annual conference in October. J
Joey, who serves on the Board of Directors, serves on the Conference Planning Committee. She hosted the opening night ice breaker, moderated several sessions, presented on Managing Student Employees, ran a Strategic Planning focus group, and coordinated the interest group specialty tracks. After the conference, Joey manages CCUMC's YouTube channel with all the session captures. Joey also attended a full day workshop on Copyright and Applying ARL's Code of Best Practices in Fair Use. Other educational sessions of particular interest were on Employee Engagement, The Culture of Change, Leadership (Covey's Habits), Budgeting, Collaboration, and System Integration for Designers & Owners.
Lee Walis has been appointed Technical Liaison for the Annual CCUMC Conference. The Technical Liaison acts as a conduit for the hosts, vendors, and the hotel in order to supply the best possible provisions for the Conference's technical needs. Additionally, this year Lee led a discussion on Project Management and was very active in talks regarding emerging technologies and higher education.
As part of the conference, the group toured classrooms and technology spaces at MidWestern University and Wheaton College.
Congratulations to Joey, who has since been re-elected to the Board for a second term, 2014-2016.
The Blaze’s Betsy Morgan on Campus
Longtime media executive and current president of The Blaze Betsy Morgan spoke at Marist on Wednesday, Nov. 20in the Nelly Goletti Theatre as part of the School’s new Marist Media Leaders Program. Morgan talked and answered questions about her extensive work in building and expanding some of the most important brands in new media. She also commented on the challenges of leading publications on the left, right, and center of the political aisle. Prior to the presentation, Betsy met with students and faculty for an informal breakfast. Among the topics discussed were the landscape of the media industry and best practice in preparing for work in media.
Communication Scholars Acknowledged at Prestigious National Convention
Dr. Jen Eden, Assistant Professor in the Marist School of Communications & the Arts, was awarded a top four paper in the interpersonal communication category at the 99th National Communication Association (NCA) Convention held in Washington, D.C. Jen’s award highlighted many of the recognitions both she and her colleagues, Dr. Shannon Roper and Dr. Nadine Hoffmann, received at this prestigious conference.
In addition to her paper titled, “Affectionate Communication is Associated with Immunologic and Cardiologic Health Markers” that received acknowledgment, Jen also presented two other papers at the conference, “Relational Maintenance in the Digital Age: How Friends, Romantic Partners, and Acquaintances Use Multiple Modalities to Maintain Proximal Relationships” and “Development and Validation of a Facebook Relational Maintenance Measure.” She also chaired two presentation sessions and was an acting respondent for a third applied communication session.
Shannon, Associate Professor and Department Chair in the Marist School of Communications, participated in a panel discussion regarding online dating. She was one of four panelists discussing the nuances of computer mediated dating websites, with her research presentation titled, “What’s in a Name for Online Dating?” She, too, chaired a research presentation session called, “Self Presentation Skills and Communication Competence.”
Nadine, Assistant Professor at Marist College, conducted research on foreign and domestic car brands and their identification with the company’s associated country of origin. Her poster presentation, “How Do You Like my Country? The Impact of Attitudes Toward Country of Origin on Car Manufacturer Communication” was delivered Saturday morning.
The NCA Annual Convention convened from Thursday, November 21 to Sunday, November 24 in the Exhibit Hall at the Marriot Wardman Park located in downtown Washington. More than 5,000 communication professionals from over 1,000 higher education institutions attended the 2013 conference, making it one of the largest gatherings of its kind for communication practitioners in the country.
Additional information regarding the convention can be retrieved from: http://www.natcom.org/convention.aspx?id=3139.
Center for Sports Communication Selected Academic Partner for Sports Public Relations Summit.
The Sports PR Summit (@SportsPRSummit), an annual invite-only event that brings together senior PR executives, media reporters and athletes from the sports industry, announced a formal partnership with the Marist College Center for Sports Communication (@SportsComMarist) today. Through the partnership, the Marist College Center for Sports Communication will provide logistical and strategic support for the Sports PR Summit both during the annual event as well as throughout the year in-between Summits. Eventually, the partners will create a digital space for sports PR executives to converse and continue conversations that begin in person. The Sports PR Summit, working with the academic input and guidance of the Marist College Center for Sports Communication, will continue to become the most vital and recognizable space for advancing this critical and evolving field. To learn more, see http://sportscomm.marist.edu/pdfs/pr%20release%202.pdf
Center for Sports Communication hosts Yahoo Sports Columnist Adrian Wojnarowski.
On November 14, The Marist College Center for Sports Communication presents Yahoo Sports NBA writer and best-selling authorAdrian Wojnarowskiin conversation withDr. Keith Strudler, discussing his experiences in the business of sports journalism and the state of professional basketball. Wojnarowski is best known for his work with Yahoo Sports, where he has built a reputation for breaking NBA stories and cultivating top sources. Wojnarowski also serves as an NBA insider for the NBC Sports Network. Previously, he worked as a columnist for The Record (N.J.), where he was named “Columnist of the Year” in 1997 and 2002 by the Associated Press Sports Editors. For more information about the event see: http://www.marist.edu/publicaffairs/wojnarowski2013.html