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Fashion Business

Florence, Italy

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This Fashion Business Concentration within the Fashion Merchandising program is designed to enhance the educational experience for students and allows you to hone in on your interests in the industry. By focusing more deeply on the business principles and practices of the industry, you’ll have a competitive edge when you enter the field after graduation.

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Madison Breemen ’23 was honored with a prestigious scholarship from The Fashion Scholarship Fund in New York City. Breemen’s award-winning case study focused on fashion giant Zara, where she developed a solution for the brand to rethink its business model to operate more sustainably. At Marist, Breeman, has received hands-on experience at MPorium, an entrepreneurial student-run retail boutique at Marist, as a member of the e-commerce team. A native of Massachusetts, she is also in the honors program.

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Striking a Balance Between Fashion and Business

The Fashion Business curriculum not only incorporates business coursework into your educational plan, but it integrates with the Fashion majors by teaching you about business principles as they apply to the fashion industry. You’ll continue to have access to leading faculty in Fashion, but now you’ll also be working with leading faculty in Business, Marketing, Accounting, and Economics. You’ll take courses such as:


  • Retail Management
  • Merchandise Planning & Control
  • Fashion Buying Concepts

Develop The Skills Needed To Succeed

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Fashion Theory

Gain a foundational-level understanding of fashion trend theories; begin to effectively anticipate, understand, and utilize basic terminology used to describe fashion, garments and textiles; and explain the process of apparel production from concept.
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Fashion Trend Forecasting & Analysis

Understand theory and practice components for forecasting fashion and use professional case studies to demonstrate each technique and concept. Learn the mechanics and functions of trends and responsibilities of the Fashion Forecaster.

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Concept Board Development

Learn the ability to develop trend concept boards for visual presentation in order to convey inspiration, color, fabrics, styling, and key items.

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Retail Strategies

Analyze the retail industry by store/customer type, and store strategy. Understand different consumer behaviors and perform a trading area analysis, identify target markets, and discuss how relationship marketing is the key to success.

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Analytical Merchandising

Learn mathematical concepts involved in profitable merchandising, understand the approach used in organizing the buying activities of retail organizations that affect profit, and explore the scope of responsibilities for a buyer.

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Public Presentation

Prepare for your senior capstone project, where you will develop a research report that defines a successful product, marketing, and financial plan. You will be required to present your project to a group of faculty and industry executives.

"Just north of NYC, the Marist campus overlooks the Hudson River providing a more serene setting to focus on your creative process. How serious is the college about its commitment to fashion? A brand-new, dedicated Digital Arts & Fashion Building opened in January 2019 with all the state-of-the-art tech at the students’ thimble-topped fingertips. You can catch the 35th anniversary Silver Needle Runway presentation of fashion graduates to experience the Marist style for yourself."
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At Marist, we pride ourselves on our dedication to providing our students with a well-rounded liberal arts education that prepares them for practical experience and profound success in their field. But don't just take our word for it - the numbers speak for themselves.


Of current students are satisfied with their Marist Experience


Graduation rate, higher than the average for public and private colleges


Employed or attending grad school 6 months after graduation

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