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Mohammadali Koorank Beheshti
Assistant Professor of Marketing
Bio
Dr. Mohammadali Koorank-Beheshti is an Assistant Professor of Marketing in Marist’s School of Management. He earned his PhD in Marketing from Strome College of Business at Old Dominion University. In his Doctoral Dissertation, Dr. Beheshti investigates the role of empathy in consumers’ response to user-generated content, and offers a deeper understanding of the psychology of interactions among consumers in online environments. Dr. Beheshti has actively presented his research at international conferences such as American Marketing Association Summer Academic Conference and Academy of Marketing Science Annual Conference. His research interests include social media influencer, consumer to consumer interaction, role of empathy in consumer behavior and cross-cultural advertising.
Dr. Beheshti teaches diverse marketing courses including Social Media Marketing, Digital Marketing, Marketing Strategy and Global Marketing.